Author: rob_stehlin

It is in the nature of things that sometimes small changes can start up momentous changes. In the physical world there is, perhaps, no better analogue than snow avalanches. In the healthcare world of today the smartphone will generate the same effect. In fact, we are already passed the snowball stage.

What’s not to like in the image above? A wallet full of money seems perfect in all respects save one: the need to squeeze into your pocket or live with a bulging purse. We won’t even open the security issues attached to this happy wallet.

If you can’t stop the future, why not be part of it? Apps are the foreseeable future. We have been telling this for a while now, but recently another reason for why this will be so has become apparent. Simply put: it is beyond obvious that information is power and whoever manages to tame big data in any given domain lays a claim to a gold patch.

The time has arrived and are you ready. It is no secret that right from the launch of our Mobile App Service on CashDoctor.Biz its founder and CEO, Rob Stehlin, kept sending the same rather aggressive sounding message to all business owners - "Go Mobile or Go Home".

In a sea of information availability is of far less importance than recommended content from a source you trust. One example we came upon rather recently is Benedict Evans' blog. "Mobile first" is a concept touted a lot, but you will not find many blog posts to reach top google search position - Benedict’s take on mobile first is one such example.

More and more customers rely on the online - to shop, read news, pay services, etc. Increasingly, smartphones can be found at the forefront of a change in mentality that seems to able to imprint even older generations.

Business owners across the world need to take notice and listen to the advise from CashDoctor.biz - Go MOBILE or go HOME. Smart Mobile is like a viral video, it is out and can not be stopped. We’ve chosen the image above because of its implicit suggestion that laptops are rapidly moving into the background and smart mobile will take the leading role.

People will cite several reasons for why you would want to design and publish a newly minted app for iOS. For us, the bottom line is about access to as much of the market as we possible can ensure for our clients. Whether you want it or not, your decision to go for Android or iOS exclusively will not benefit your customers’ long-term interests.

Home delivery is nothing new. It paid for part of my college education, in the early 80s, through a sunglasses company I started that did exactly that - it "delivered". You called on a rotary phone and I visited you home with a full inventory of sunglasses for you to choose from.

One of the major discussions at the moment in regard to mobile apps gravitates around push notifications. Push notifications can be incredibly useful. In fact, the old ideas about ad placement in a mobile environment would probably die out because there is simply too little page space available for ads.